Svenska med
Svetlana
A calm, structured brand for a Swedish teacher and her 2,000+ students.
- Client
- Swedish teacher, 8+ years of teaching
- Year
- 2026
- Role
- Brand identity and guidelines
- Delivered
- Logo system, color, type, illustrations, icons, websites, social, slides
Professional, never bubbly.
Svetlana has taught Swedish for over eight years and helped more than 2,000 students. Most are Russian speakers building a life in Sweden, who need the language for school meetings, doctor visits and job interviews. The brand had to feel kind but reserved, practical and steady, like a teacher you admire.
Stockholm, standing on books.
- 01Building shapes from Stockholm's historic streets, for everyday life in Sweden.
- 02A book as the foundation, for structured, methodical learning.
- 03Swedish blue and yellow, kept calm enough for job interviews.
Blue and yellow, warmed up.
DISPLAY · UNBOUNDED
Swedish grammar, simplified.
Wide and sturdy, for titles and banners.
TEXT · MONTSERRAT
Aa Bb 123
Clear, practical guidance for life in your new home.
Sweden in small pieces.
Twenty-eight icons, from a Dala horse to a Viking helmet, and line illustrations of learners at work.
From course page to checkout.
Course and store websites for desktop and mobile, in Russian for her students.
Banners, posts and reels.
Blue and orange banner sets, feed posts with photos of Sweden and short videos, all in one calm system.
Next projectGerman with Niklas